A data driven community is a group of users within the organisation who continue to stimulate enthusiasm, acceptance and knowledge about analytics. While enthusiasm ensures greater use, acceptance and knowledge drive the organisational transformation.
How do you create a data driven community?
The chance that someone in your organisation will participate in community activities is greater when a clear (new) vision has been formulated. But also when licenses have been purchased or new roles have been clearly divided. Behavioral change is more likely to happen when multiple things change.
You create a community in your organsation by planning activities that are attractive to everyone in the organisation. This means taking into account different skill sets, levels and formats. For this reason, it is possible to organise both personal and group or virtual sessions. In a community it is important that both internal and external activities are organised. This pushes users to learn, collaborate and network together. Here below we will deep-dive into what we mean with internal vs external activities.
Internal activities in a data driven community are usually organized by the Community Leader within the organization. Activities are planned and communicated evenly through internal channels (intranet, wiki, etc.). When we talk about internal activities, we are talking about:
- User groups
- Champions and Admin groups
- Lunch & Learn
- Viz games
- Analytics days
External activities in a data driven community are organized by Tableau, Alteryx or we as The Information Lab. The activities are composed and prioritized depending on the phase, size and type of users. When we talk about external activities, we are talking about:
- User groups (external)
- Community forum
- Iron VIZ
- The Information Lab events
Did you know?
Within our own Center of Excellence at The Information Lab we have a data driven community of more than 1000 members consisting of Tableau Zen Masters, Alteryx Aces, consultants, trainers and of course customers. In this community you have access to webinars, trainings and you can ask general questions. The community is exclusive to our customers.
If there is no data driven community in your organisation yet, check whether some of the above activities fit. If you need help setting up community activities, please let us know. Want to know more about a data-driven culture? Read that here or read our blogs.